The
Internet streamlines the way ICE does business and slashes
operating costs. We pass the savings on to you.
Here
is how it works:
The
ICE Family has been in the jewelry business for more than 20
years. We have tremendous design and manufacturing
experience, and access to many of the largest brands in the
industry. We also have long-time relationships with many
leading suppliers. We buy pearls, gemstones, and diamonds
right at the source in most cases. Two of our diamond
suppliers are direct sightholders with DeBeers and BHP
Minerals, an exclusive club of the largest manufacturers and
suppliers.
Add
those strengths to the way the Internet has transformed the
buying and selling of merchandise like fine jewelry, and
you'll understand how it is possible for ICE to bring you
such extraordinary savings.
The
Internet is the key. ICE does not have the overhead of a
large retail staff. Instead, we have a well-trained customer
service team that can, via the Internet, respond instantly
to your needs over the Internet.
As
an online store, ICE is able to offer merchandise to anyone
with Internet access, not just those customers within
driving distance of a single retail outlet.
ICE
offers a vast selection of jewelry. But we tie up far less
money in inventory, because selling over the Internet
enables us to manage our inventory more efficiently. So,
again, our operating costs are lower.
ICE
does not have the advertising costs connected with doing
business the traditional way. Instead of printing and
mailing catalogs, we can send you personalized email
featuring the jewelry that most interests you. And there's
no postage.
The
Internet makes it easy for you to buy and easy for us to
serve you. We save. You save. To find out how much, search
for a piece of jewelry using the "Shop By Type"
pulldowns on the left of the screen.
American Internet Shopping
